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18 Apr

Moleskine Brand Story on EuropeanPaper.com

Moleskine‘s ubiquitous little black notebook. You see them in coffee shops, nestled into purses and totes, and at the office and others’ homes. But what is it about Moleskine that galvanizes creatives and professionals across the world to identify with these black notebooks? We think the answer’s clear: Moleskine is synonymous with community.

Whether it connects you back to reality or piques your imagination, Moleskine is a source for inspiration. And the inspiration doesn’t just come from the blank pages and classic black covers of the notebooks themselves, it also manifests in the reality that hundreds, even thousands, of others are using their Moleskine notebook at the same time as you. It’s that underlying current of creative energy we believe makes Moleskine so appealing.

The Legend Explained

Moleskine Classic Large Ruled Notebook on EuropeanPaper.com

Moleskine Classic Large Ruled Notebook

The nameless little black notebook so many legendary artists and thinkers have used over the past two centuries was originally made by a French bookbinder whose name was lost to obscurity. The notebook was even spotted among such greats as Pablo Picasso, Vincent van Gogh, Ernest Hemingway, and the man who ultimately coined the name ‘Moleskine’, Bruce Chatwin.

The original notebook faded over time and was last seen in the 1980′s, but was ultimately picked up by a small Milanese publisher named Modo&Modo and the brand name Moleskine was officially trademarked in 1997. A little less than a decade later, the trademark was acquired by an Italian company that took on the name for itself. Moleskine SRL now has the sole objective of bringing back to life the notebook that captured that minimalist style and quality that literally has centuries of experience. As they say, “To the initiated, there is no substitute.”

Ethical Commitments

In 2008, Moleskine went through the laborious process of obtaining an FSC certification for all their paper. “FSC is an independent, non-governmental, not-for-profit organization established to promote the responsible management of the world’s forests.” Many of the brands on EuropeanPaper.com have either a PEFC or FSC certification for their sustainable paper, but most people don’t realize the amount of work involved to become certified.

On the foundation front, Moleskine primarily supports lettera27, a non-profit working toward a universal right to education and access to knowledge around the world. However, Moleskine also does a phenomenal job supporting young creatives via myriad organizations.

Where they are really seen supporting the creative community is through MyMoleskine, a hub for Moleskine fans around the world to share their art, hacks, and general passion for the brand. Several projects such as the Cover Art series have risen from this meeting place to showcase artists’ work on Moleskine notebooks – a platform previously thought unattainable by the general creative public.

Moleskine Collections

Beginning with the tried and trusted classic design, Moleskine’s Classic Hard Cover Journals are known for their quintessential features: sewn binding, acid-free paper, rounded edges, elastic closure, cloth ribbon placeholder, and a rear expandable inner pocket.

Moleskine Lego Pocket Ruled Notebook on EuropeanPaper.com

Moleskine Lego Pocket Ruled Notebook

Moleskine’s Volant and Cahier series are also staples in the Moleskine arsenal, the first being perfect bound with bright covers and the latter side-stitched with craft covers. Moleskine has also taken a creative page out of their fans’ notebook and and expanded with their ever-increasing Limited Edition selection, through collaborations with LEGO, Star Wars, Le Petit Prince, Pac-Man, and their published book series “The Hand of …” They’ve even developed hobby-specific notebooks known as the Moleskine Passions Journals.

It’s hard to encapsulate all of Moleskine in the proverbial nutshell as they’ve also expanded their offerings with their fairly recent New Collections. The Moleskine New Collections are sets of striking pieces that focus on writing, travelling, and reading. Perfectly compatible with the legendary notebooks, they were designed by Giulio Iacchetti to incorporate signature Moleskine function and aesthetics: the elastic band, the rounded corners, the black color, the simple design. The offerings include bags, pencils, pens, computer cases, reading glasses, a rechargeable reading light and an e-reader stand.

Moleskine ultimately corresponds with travel, culture, imagination, and identity. Moleskine connects with individuals because it is a symbol of modern-day nomadism, a romantic notion turned into reality each day through every far-reaching fan. And we’ll admit, we’re all Moleskine fans.

Be Inspired by Moleskine’s Pen & Pencil Additions

17 Apr

Be inspired to write, journal, and doodle with Moleskine’s Writing Collection. With the focus on daily inspiration, writing, and travelling, each piece is the perfect complement to Moleskine’s legendary notebooks. Designed by Giulio Iacchetti to incorporate signature Moleskine function and aesthetics, the Writing Collection is part of the greater New Collections by Moleskine. The myriad, distinctive accessories enhance the activities of the modern-day nomad in each of us. Below are the latest additions to the Writing Collection – what is your favorite?

Moleskine Click Roller Pen:

The natural travelling companion of the Moleskine notebook, in a new version with a retractable point and no cap.

Moleskine Click Roller Pen on EuropeanPaper.com

Moleskine Click Rollerball Pen

Moleskine Highlighter Pencil Set:

Set of two fluorescent colored lead pencils made of linden wood, plus a sharpener and a special cap.

Moleskine Highlighter Pencil Set on EuropeanPaper.com

Moleskine Highlighter Pencil Set

 

Moleskine 3 Black Wooden Pencils:

Indispensable tools for sketching, drawing and dreaming, Moleskine pencils are made of high quality cedar wood.

Moleskine 3 Black Wood Pencil Set on EuropeanPaper.com

Moleskine 3 Black Wood Pencil Set

 

Moleskine Click Mechanical Pencil:

With its elegant, rectangular shape, inspired by the design and personality of the Moleskine notebook, this refillable mechanical pencil combines convenience with total writing comfort.

Moleskine Click Mechanical Pencil on EuropeanPaper.com

Moleskine Click Mechanical Pencil

The Legends of Moleskine & LEGO Unite

28 Mar

Moleskine LEGO Notebooks on EuropeanPaper.com

Many Moleskine and LEGO fans let out a sigh of relief  and muttered online “Finally!” when the new Moleskine LEGO Limited Edition Notebook series came out. But why are they saying that now? Moleskine has collaborated with the likes of Star Wars, Pac-Man, Le Petit Prince, among others. Surely LEGO fits in with those grandmasters? Well, they do, but they also stand apart slightly. LEGO inextricably aligns with Moleskine’s well-known mantra of the customer’s constantly evolving creative personal identity (while the others mentioned already have their stories established). It really is a match made in heaven to have Moleskine and LEGO – two incredibly creative brands with strong histories – come together in this new series of notebooks where you can “Think With Your Hands.”

And did you know? LEGO is a contraction of the Danish words “leg” and “godt,” which means “play well” in Danish. Coincidentally, the word LEGO in Latin loosely translates to “I study” and “I put together.” LEGO began with humble beginnings in 1916 in Denmark in the workshop of Ole Kirk Christiansen. After a fire consumed the workshop in 1924, Christiansen rebuilt and began constructing wooden toys in 1932, only moving to plastic in 1947 after purchasing a plastic injection molding machine.

LEGO’s plastic bricks really took hold in the 1960′s and soon LEGO was experiencing exponential growth in multiple markets. Today, LEGO produces a massive amount of blocks, as evidenced in this neat fact: “Every year, about 19 billion LEGO bricks are produced. That translates to 2.16 million LEGO elements are molded every hour, or 36,000 per minute! The LEGO manufacturing process is so precise that only 18 out of 1 million LEGO bricks produced is considered defective.” (10 Neatest LEGO Facts.)

LEGO has continued to evolve over time, and still has a strong hold on the toy market today. Combined with the strong evocations of Moleskine notebooks, this is an instant classic not to be missed. Like the Moleskine Classic Journals, Moleskine LEGO Notebooks have a sewn binding, acid-free paper, rounded edges, elastic closure, cloth ribbon placeholder, and a rear expandable inner pocket. All the Moleskine features you’ve come to know and love, bound together with the excitement of LEGO.

Moleskine LEGO Pocket Ruled Notebook (3.5 x 5.5)

The legends of Moleskine and LEGO finally meet in this instant notebook classic. The Moleskine LEGO Pocket Ruled Notebook combines two of the most iconic creative mediums to encourage the potential of unlimited thought. The themed black cover is debossed with a yellow LEGO screenprint and the real yellow LEGO brick embedded in the cover is perfect for any Lego enthusiast. Arrange your words, sketches, and thoughts to construct a world of your own in this pocket-sized notebook for free expression. Let your ideas flow on all 192 lined pages (96 leaves) while using the yellow cloth ribbon placeholder and themed adhesive labels to stay organized. Look to the inside cover and be inspired through the colorfully designed axiom “Think With Your Hands”.

Moleskine LEGO Pocket Ruled Notebook available on EuropeanPaper.com

Moleskine LEGO Large Ruled Notebook (5 x 8.25)

The Moleskine LEGO Large Ruled Notebook is perfect for a traditional Moleskine aficionado. The themed black cover, debossed with a black LEGO screenprint and embedded with a real black LEGO brick, along with the original cloth ribbon placeholder make for a characteristic Moleskine notebook. Arrange your words, sketches, and thoughts to construct a world of your own in all 240 lined pages (120 leaves) of this large-sized notebook. The combination of two iconic creative mediums encourages the potential of unlimited thought, as emphasized by the colorfully designed axiom “Think With Your Hands” on the inside cover. This notebook is sure to be an instant classic in any Moleskine collection.

Moleskine Lego Large Ruled Notebook (5 x 8.25)

Moleskine LEGO Large Ruled Notebook available on EuropeanPaper.com

NEW Moleskine Passions Journals

22 Feb

The ever-popular Passions Journals from Moleskine have some new additions! They make it fun and easy to keep track of your favorite things in signature Moleskine style.

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The Moleskine Passions Chocolate Journal is for chocolate enthusiasts and professionals alike. Write all about the intricacies of chocolate and organize them in 4 themed sections and 4 blank tabbed sections; plus you can use the 202 adhesive labels to personalize the journal. Reference the map of cacao varieties and the glossary of chocolate making, then you still have room to catalog chocolate making, tasting notes, recipes, events, and shops.

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The Moleskine Passions Restaurant Journal is the perfect place to record all gourmet indulgences. The 240-page journal has space to chronicle restaurant, bar, and cafe notes, as well as chef’s tips and your wish list. Easily organize your passion with 5 themed sections, 5 blank tabbed sections, and 202 adhesive labels to personalize the journal.

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The Moleskine Passions Beer Journal is an indispensable companion for the casual beer drinker and the beer connoisseur. This 240-page (120 leave) journal not only has a glossary, pouring tips and glass types, it has tasting notes, a homebrewing log, space for your recipes, your cellar, and your favorite beer addresses. Easily organize your passion with 5 themed sections, 5 blank tabbed sections, and 202 adhesive labels to personalize the journal.

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The Moleskine Passions Home Life Journal is the ideal extension of your personal space. This 240-page journal has space to fully plan out changes in the home, organize related small or large jobs, and keep all your interior design inspiration in one place. Easily organize your passion with 6 themed sections, 6 blank tabbed sections, and 202 adhesive labels to personalize the journal.

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The Moleskine Passions Art Journal is your personal art gallery all in one. This 240-page (120 leave) journal has a leading exhibitions calendar, art history timeline, and space for jotting down your art inspirations and impressions. Easily organize your passion with 5 themed sections, 5 blank tabbed sections, and 202 adhesive labels to personalize the journal.

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We’ve got so many of the Moleskine Passions Journals to choose from now: Recipe, Wine, Book, Film, Music, Wellness, Baby, Dog, Cat, Gardening, Style, and Travel (beside the above 5). Do you own one of the previous Moleskine Passions Journals? Tell us your honest opinion if the Passions Journal works for you or not. We’d love to know!

 

Moleskine Love Haiku Winner!

7 Feb

We had such a fun time with this contest and received over 100 submissions! Below is the winner as well as a few more to whet your appetite. Click any of the images to go to the Facebook album that has ALL of the haiku. Tag your haiku when you see it, comment on the ones you love, and submit another one at the end just for fun!

Moleskine Haiku Contest! [Closed]

24 Jan

Write a Moleskine Haiku, email it to info@europeanpaper.com and you could win a Moleskine Gift Package!

The Moleskine gift package includes 1 Moleskine Classic Large Squared Notebook (Red), 1 Moleskine Volant Pocket Plain Notebook (set of 2 – red), and 1 Moleskine Passions Wine Journal!

Contest Details:

  • Email one haiku to info@europeanpaper.com … in English please ;)
  • The deadline is midnight on Thursday, February 2nd.
  • The winner will officially be announced Tuesday, February 7th (and will get a mention in our weekly newsletter)!
  • The haiku you submit must be in some way related to Moleskine.
  • It must be your own, original work.
  • This contest is open only to U.S. residents.
  • *By emailing us your haiku, you confirm it is your own work and give us permission to use it on our website or in any marketing material for the European Paper Company.
  • Have fun!

What is a haiku?

A haiku is a Japanese poem with a total of seventeen syllables, broken into three lines (traditionally of five, then seven, then five syllables). Haiku in English don’t always follow the strict syllable count, and they can be endlessly creative, so have fun with it! Read more about haiku on Wikipedia.

 

Traveling “Outside of Myself” with a Moleskine Journal

15 Nov

Amy Rudberg sketchbook pages on EuropeanPaper.com

A sampling of pages from Rudberg's art journal.

One day I received an envelope from the Art House Co-op, which owns and manages The Brooklyn Art Library gallery in New York. I had applied to participate in their annual Sketchbook Project, which allows people from all over the world to create their writing and art in “sketchbooks.” Expecting an artist’s book with thick pages, I was surprised to find a small blank Moleskine journal in the envelope.

Since I had never completed a full artist’s book before, I needed inspiration—some creative spark—to get started. Created in the 1990s, Moleskine was based on the iconic black hardcover journals used by famous artists and writers, such as van Gogh, Picasso, and Hemingway, in their travels. Like these artists, I could showcase my work in a journal, but unlike them, my travels would take place in my imagination.

I stared at the journal and thought about how I was going to create my art in about half the size I was used to working with (this Moleskine was 5 x 8.25 inches). I could use any medium as long as the journal maintained the same dimensions when closed. (Some people in the past got around this restriction by creating poster-size pages that worked like fold-out maps.) I was determined to honor the tradition of using the Moleskine as a journal and not as an altered book.

The journal itself—a large plain Cahier—was simply a cardboard cover with stitching down the spine, and 40 blank sheets (80 pages) inside. On the front inside cover was an “Art House Library” pocket, with an inserted card. The card said “Shh… this is a library.” My name, location, a theme that I selected from a list (“Outside of myself”), barcode, and online location for my journal were printed on the inside back cover.

The inside cover of Rudberg's art journal.

I named the journal “Beside Myself” with the subtitle “modern life, nature, and everything else in between.” I wanted to review and provide commentary on what I had learned so far about art and life. I would pretend to be my doppelgänger looking over my shoulder while I worked.

I created a series of drawings and gave them playful names such as: my brain on art; unisex head and Warhol sketch; my favorite soap and emoto phone; one continuous puzzle and protection against the evil eye; heart is where the home is and heart coral; life is a maze and play the game of life; and odd couple Norma Desmond and Bozo the Clown.

In this journal, I included a range of media: prints, etchings, screenprints, and mixed-media art, using ink, colored pencils, paint, digital media, glue, tape, and acrylic medium. I then applied a fixative spray to each page so that the pages would not stick together. The pages remained intact and sturdy no matter what I did with them.

As I worked with my journal, I noticed that it was developing into a living thing – a personification of my creativity and an expression of my inner spirit. It was a sad day when I had to mail back my Moleskine journal, but I knew that it would continue to live on in my heart and in the “cloud.”

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Meet the Writer: Amy A. Rudberg is a freelance writer/blogger and artist who lives and works in Chicago. Her interests include papermaking, printmaking, mixed media, and digital art.

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Giveaway: 10 Moleskine 2011-12 Academic Planners! [Closed]

14 Nov

Moleskine 18-Month Pocket Soft Cover Weekly Planner on EPC

Moleskine 18-Month Pocket Soft Cover Weekly Planner on EPC

The closer we get to the end of the year, there’s always more talk of datebooks, organization, renewal, and resolutions. We want you to be prepared. So get started early with one of 10 Moleskine 18-Month Pocket Soft Cover Weekly Planner we’re giving away! That means 10 lucky winners each will receive one (1) of these academic planners.

Featuring the wildly popular Weekly Planner+Notes format, this datebook covers July 2011 to December 2012. The Weekly Planner+Notes format shows the week’s appointments at-a-glance on the left, complemented by a page for notes and ideas on the right. Also included is an annual overview for 2011-2013 (1 page per yearly view), plus a monthly overview for the 18 months (July 2011-Dec 2012), in calendar format with 1 page per month.


Perfect for throwing in your bag to always have on hand, this pocket-sized planner is 3.5 inches wide by 5.5 inches tall and is just right to help keep your life organized. And did we mention its durable soft cover? That means it can handle traveling with you in any situation and is a bit lighter to boot.

To enter:

  • Leave a comment on this blog post & include your email address.
  • Tweet the following: Giveaway of 10 #Moleskine Academic Planners on @EuroPaper Check it out! http://wp.me/p1PnL4-7j
  • Share this giveaway on Facebook and tag European Paper Company
  • Post about this giveaway on your own blog and link back to this giveaway post (if you don’t link back to EPC’s blog, we can’t see the entry).

We’ll choose random winners from all of the entries. This contest is only open to US residents, and you’ve got until the end of this Thursday 11/17 to enter as many entries as you can. We will announce the winners on Friday 11/18/11!

 

Moleskine Laptop Cases – What Fits?

27 Oct

The Moleskine New Collections include pieces that focus on writing, travelling, and reading. Designed by Giulio Iacchetti, they specifically incorporate signature Moleskine function and aesthetics: the elastic band, the rounded corners, the black color, the simple design.

Impeccable detailing and stitching makes this a durable piece that will last. The resilient, water-repellent exterior is made from matte black polyurethane on a woven support. The interior is completely lined in ivory faux-suede with a soft, luxe feel, and includes an “In case of loss” label sewn inside. The sides and bottom are made from stretch fabric with light padding to protect your laptop and ensure the best fit.

Available in three sizes to fit laptops with 10-inch, 13-inch, and 15-inch sized screens, one question always comes up with the laptop cases: What actually fits?

Moleskine Laptop Case (10 inch)

Moleskine's 10-inch Laptop Case is ideal for netbooks like Samsung's NF310, or the iPad 1 & 2.

Moleskine Laptop Case (13 inch)

The Moleskine 13-inch Laptop Case can fit such laptops as the MacBook Air, Toshiba Portege R835, and Samsung's Series 9.

Moleskine Laptop Case (15 inch)

And Moleskine's 15-inch laptop case can handle the MacBook Pro, HP Envy 14, and the Dell Inspiron 15.

These are but a small sampling of what you can fit into the Moleskine Laptop Cases. Not to mention adding in a journal, notepad, pen or other small item. So we want to turn the question to you: What actually fits?